Fraver By Design - Five Decades of Theatre Poster Art from Broadway, Off-Broadway, & Beyond
- readstoomuch3
- Mar 14, 2018
- 2 min read

I received a DIGITAL Advance Reader Copy of this book from #NetGalley in exchange for an honest review.
From the publisher-
From The Lion King to Moose Murders and from Cat on a Hot Tin Roof to Agatha Christie’s The Mousetrap, celebrate the Drama Desk Award-winning artwork of Frank “Fraver” Verlizzo with more than 250 of his theatre poster designs from Broadway, Off-Broadway, and around the globe. For the first time in his five-decade career, this monograph collection will take you behind-the-scenes into the world of theatrical advertising through a rare look at 40 unpublished poster sketches for some of Broadway’s favorite shows, hilarious career anecdotes, and commentary from theatre icons, including Bernadette Peters, Dean Pitchford, and Jack Viertel. More than 20 of Fraverʼs poster designs for the works of Stephen Sondheim are spotlighted, as well as those created for Rodgers & Hammerstein, The Kennedy Center, and New York City Centerʼs Encores! series. This is the perfect collection for students and fans of the theatre, graphic design and advertising, and the arts in general.
As an artist, I have always been a fan of how movies and plays are represented via their posters and programs. As a Broadway FANATIC I loved seeing posters for shows I have seen (and missed) and seeing all the names of the old, great, missed actors of season’s past. This book did not disappoint as it was full of stories and great photos of the posters and playbills. I loved the different variations of posters from shows and had a hard and fun time choosing which one I loved most. (Truth be told? “The Italian Girl in Algiers” peacock version of the poster won!) Totally enjoyable, it kept me engrossed until its very last page. Great book!!